Translating Innovation into Impact 

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What we Do

    • Build product market fit and value narrative that clinicians adopt while aligning with operation and economic goals  

    • Define unmet need - Clinical, administrative, economic, or patient-experience 

    • Map related workflows (clinical, administrative, patient flow, human factors analysis)  

    • Define adoption drivers and meaningful metrics for key stakeholders 

    • Define incumbent or alternative solutions 

    • Anticipate up and down stream effects of product implementation 

    • Prepare for deployment and adoption success by solving expected implementation and adoption barriers  

    • Build a compelling clinical narrative based on value proposition  

    • Messaging that resonates with patients, physicians, clinical staff, operational leaders, and executives 

    • Coach founders and c-suite teams on how to speak the language of the Clinician and Hospital Boardroom  

    • Advise on early evidence strategy that aligns with regulatory goals 

    • Short and longterm advising solutions

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Our Founder

Natalie Freels, PA-C is the founder and principal of InsightHealth Consulting. She is a trusted startup advisor, uniting the clinical, operational, and commercial dimensions of healthcare innovation to drive adoption and impact.

She practices clinically in hospital internal medicine and is heavily involved in research with special interests in inpatient integration of wearable medical technology, electronic health record optimization, and disaster preparedness.

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Interested in working with us? Let’s transform HealthTech together!